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Welcome to Madison, Wis., a fun and friendly city located among beautiful lakes and parks. Home to the state capital, University of Wisconsin-Madison and many unique attractions, Madison is pleased to host the annual Quilt Expo event, sponsored by Wisconsin Public Television and Nancy Zieman Productions. For more information on Madison’s hospitality, please contact the following helpful resources:

Greater Madison Convention & Vistors Bureau

Greater Madison Chamber of Commerce


The Alliant Energy Center (1919 Alliant Energy Center Way) is located on the southern edge of Madison, just off Hwy. 12 & 18 (Beltline), on John Nolen Dr. between Olin Ave. and Rimrock Rd. From the Beltline, the big white dome roof of the Coliseum building is easy to recognize.

From the north on I-90/94:
Where I-90 and I-94 split, stay on I-90 to Chicago and Janesville – not I-94 to Milwaukee. After four miles, take exit #142A onto Hwy. 12/18 (Beltline) west to Madison. After five miles, the white dome roof of the Coliseum building is visible on the right. Take the John Nolen Dr. exit (#263).

From the south on I-90:
Exit #142A onto Hwy. 12/18; proceed as above.

From the east on I-94:
At Madison, take I-90 to Janesville and Chicago; then proceed as above.

From the west:
Take Hwy. 12/18 (Beltline) going east. Exit at Rimrock Rd. (#262).


Learn more about planning an exciting fall getaway for your group. Discounted admission tickets are available for groups of 20 or more if tickets are purchased in advance. More details are available at


Still looking to make a hotel reservation for Quilt Expo?
The official online block has now closed. Please feel free to contact hotels directly to inquire about availability and to make a reservation. You may also book a reservation using the Greater Madison Convention & Visitors’ Bureau online booking engine (powered by Regatta) by clicking here.

Looking to cancel or modify your existing reservation?
• Please do not contact the hotel directly unless it is within 72 hours of your arrival.
• To cancel or modify an existing reservation, please refer to the “Request for Change” link provided at the bottom of your confirmation e-mail.
• If you lost or deleted your confirmation e-mail, please contact the Madison Housing Bureau at or toll free at 800-373-6376 to have it resent.

If you have a question about the Quilt Expo hotel block, please e-mail your questions to or call 800-373-6376 and ask for Housing.

Click here for more information about Madison.


Wheelchair rentals will be provided at the show by UW Health Home Care Services. The rental booth will be located in the front lobby of the Exhibition Hall at the Alliant Energy Center. For more details and to make a reservation, please call 888-663-7043. To ensure availability, please make a reservation by noon on Tuesday, September 5.


The Alliant Energy Center offers a variety of food options during Quilt Expo. Concessions are located in the Lobby, Exhibition Hall, and Atrium. Options include hot Bistro meals, salads, sandwiches, pizza, coffee, yogurt, and pastries. If you would like to order boxed lunches for a group, please contact Centerplate Catering at 608-661-0525. The Alliant Energy Center maintains a strict policy that no outside food can be brought into the show.